Blog Post

4 Things People Forget When Starting a New Business

Jamie Florio • Aug 06, 2019

Here are some things to remember when starting a new business.

Now more than ever, being an entrepreneur is achievable. Being your own boss means working on your own time, making your own decisions, and most importantly, the freedom to do what you love. However, with all the great things that come with being the boss, there are some things that people often forget when starting a new business.

Marketing

Most businesses start out of a need or a desire to solve a problem in the community. Focu s more on the market instead of the product. Many companies have fine products but what makes them stand out is how successful they are in their marketing practices. Look at your competition. Talk with them and browse their websites for what is successful for them. Start by finding your niche, that area of the market that’s just right for you. From there, you can grow, but you have to start somewhere.

Licenses and Insurance

Commercial insurance comes in sev eral differe nt varieties. Some are required, some are recommended, and some may not be important at this stage. It is key that you look to your region, state, and government laws and regulations to see exactly what is available to you and how to apply for the necessary documentation.

Support Team

You are your own boss, however, that does not mean you have to do everything alone. If you don’t accept help, it is very easy to get burned out and return to your old ways. Find a mentor that is where you would like to be and learn from them. Also, surround yourself with a teamof people who are knowledgeable and experienced that you trust to work with. Your team should not just include prospective coworkers, but family and friends who understand your dream and want to see you achieve it.

Office Space

Different businesses require different kinds of office space. What you need for a hair salon is different from an advertising company. One of the most innovative offi ce spa ce upgrades has been coworking spaces. They promote productivity, cooperation, and encourages people to get to know the people working around them. With these spaces, the entire office gets a better understanding of the people around them.


Starting a business is not easy, but it’s far from impossible. The choices you make will determine the outcome of your company, so be sure to properly equip yourself with the right tools from the get-go.



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